Digital Strategy Β· Innovation Β· Builder
I build the thing while everyone else is still in the meeting.
Digital and innovation strategist, indie maker, and builder of Everyday AI with 15+ years shaping how brands connect with people online. Currently leading digital strategy at a top agency and shipping side projects on nights and weekends.
"Make the internet suck less β through building useful tools, sharing practical knowledge, and elevating the conversation beyond hype."
Jack's Mission
About
Genuinely Curious.
Digital Strategist.
Practitioner-Builder.
"The best way to learn technology is to build with it, and explore what's possible"
A core beliefI'm Jack DeManche β a Boston-based digital strategist and builder with 15+ years spanning Fortune 500 brands, scrappy startups, and the frontiers of new technology. My work lives at the intersection of executive-level strategy and hands-on technical execution. I can write the deck and ship the prototype in the same weekend.
By day I lead digital strategy at a marketing agency. On the side, I build with AI: tools, agents, and systems that make work better. My path here ran through Web3, where I learned to think about coordination, ownership, and what happens when you give people the ability to build their own solutions. That builder's instinct is now fully focused on AI.
Values
Respect for the honest and authentic version of yourself β positive mental attitude included.
A genuine leader is not a searcher for consensus but a molder of consensus.
If you want to go fast, go alone; if you want to go far, go together.
Never stop exploring, learning, improving, and enriching your mind.
Ship it, then talk about it. The prototype beats the deck.
Experience
Where I've done
the work.
Digital strategy across web, social, and emerging tech for healthcare brands.
Social, community, and digital strategy for consumer and tech brands.
Content, social, and community strategy for the Gillette brand.
Digital and social activation for B2B and consumer brands.
Built the company's social and community programs from scratch.
Strategy, marketing, and community work for DAOs, focused on governance and decentralized coordination. It taught me how communities form around new technology, and pushed me toward building with AI.
For the full background, find me on LinkedIn.
Builds & Projects
Things I actually shipped.
Side projects, tools, and experiments built on nights and weekends. Shipping beats theorizing every time.
Ventures
A strategy consultancy and creative project studio, built to make the world a little more genuine through thoughtful strategy, community thinking, and independent work.
Visit βAn Answer Engine Optimization readiness audit. It scans a domain, scores it, and shows what to fix, with a companion white paper, playbook, and custom GPT.
Visit βA media and publishing project. A lifestyle concept on internet culture.
Visit βBuilds
A practical resource that demystifies AI for everyday people. Tools, frameworks, and guides that help you work smarter, minus the hype.
Visit βA community project at the intersection of music, culture, and the decentralized web. Built for the heads.
Visit βA community built on a simple premise: the internet, and the world, is better when decent people look out for each other. No jerks allowed.
Visit βA collaborative to-do app for teams. Shared task management that's simple, clear, and fun to use.
Visit βCapabilities
What I bring to the table.
Get In Touch
Let's talk about
something real.
Whether it's a strategy challenge, a side project, a speaking opportunity, or you just want to compare notes on whatever's happening in tech β I'm always up for a good conversation.